LogAI vs HubSpot (2026): the WhatsApp-first CRM for growing businesses
Comparison · · 6 min read · By LogAI Team, LogAI
HubSpot built its name on inbound email marketing. But if your customers reach you on WhatsApp and you need to send a GST invoice and collect payment after the deal, HubSpot means paying for higher tiers and adding more tools. LogAI was built for exactly that workflow.
The verdict
For small and growing businesses that sell over WhatsApp and social media, LogAI does more for far less: CRM, WhatsApp chatbots, invoicing, accounting and HR in one app, billed in rupees.
What it costs to get WhatsApp in your CRM
| LogAI | HubSpot | |
|---|---|---|
| Plan you need for WhatsApp | Pro, ₹1,500/month including 1 user | Marketing Hub or Service Hub Professional or above (template messages capped at 1,000 a month) |
| Starting price of that plan | ₹1,500/month (+₹500 per extra user) | Marketing Hub Professional from $800/month (3 seats) |
| One-time onboarding fee | None | $3,000 for Marketing Hub Professional |
| Billing currency | Rupees (or AED / USD outside India) | US dollars |
HubSpot's Starter plans are listed at $20 per seat a month, but they do not include WhatsApp, and Sales Hub does not include it at any tier. With LogAI, WhatsApp is part of the plan from the first user.
Outside India? LogAI is also sold in the UAE, the GCC and worldwide. In the Gulf, Pro is AED 299 a month including 1 user (AED 109 per extra user) and Pro Plus is AED 549 (AED 219 per extra user), excluding VAT, with VAT-ready invoices and Stripe checkout. Everywhere else, Pro is $89 a month including 1 user ($29 per extra user) and Pro Plus is $149 ($59 per extra user). See https://www.logai.tech/pricing for your region.
Why teams choose LogAI over HubSpot
- WhatsApp from day one: shared inbox, broadcasts, templates and no-code chatbots on every paid plan.
- From deal to payment in one place: create GST invoices with CGST/SGST/IGST, send Razorpay payment links (UPI, cards, net banking) and track what each customer owes.
- Accounting included: receivables, part and advance payments, TDS, expenses and bank reconciliation. No QuickBooks or Xero to connect.
- AI content included: captions, posters, product images and short videos, posted to 11 social platforms.
- HR and payroll in the same app, so your whole team works in one system.
- Predictable pricing in your currency, with no onboarding fees.
Feature by feature
| Area | LogAI | HubSpot |
|---|---|---|
| CRM & pipelines | Pipelines, AI lead scoring, enrichment and lead discovery | Free tier limited to 2 users |
| All paid plans | Marketing or Service Hub Professional and up | |
| GST invoicing | Built in | No GST-specific invoicing on its pricing pages |
| Accounting | Built in (Books) | Through QuickBooks or Xero |
| Online store | Hosted store with Razorpay and COD (add-on) | Connect Shopify or another platform |
| Social publishing | 11 platforms with AI captions | Marketing Hub paid tiers only |
| HR & payroll | Built in | Not offered |
Try it yourself: start a 3-day free trial at https://app.logai.tech. No credit card, every module unlocked, and the setup wizard can load demo data so you see a working business on day one.
Zoho, HubSpot, Freshworks, Odoo, Bitrix24, Interakt, WATI, AiSensy, DoubleTick, Gallabox, WhatsApp and Meta are trademarks of their respective owners and are used here only to identify their products. LogAI is not affiliated with or endorsed by them. Competitor details come from each vendor's public pricing pages and help documentation as of October 21, 2026, and may have changed since. If anything here is inaccurate, email sales@logai.tech and we will correct it.
Frequently asked questions
What is the best HubSpot alternative for small businesses?
LogAI is a strong HubSpot alternative for small businesses that sell on WhatsApp: CRM, WhatsApp inbox and chatbots, GST invoicing, accounting, HR and AI content in one app from ₹1,500 a month including one user, with no onboarding fee.
Does HubSpot include WhatsApp?
Only on Marketing Hub or Service Hub Professional or Enterprise. Sales Hub and the Starter plans do not include WhatsApp, and template messages are capped at 1,000 a month. LogAI includes WhatsApp on every paid plan.
Can LogAI create GST invoices?
Yes. LogAI creates GST invoices with CGST, SGST and IGST breakup, collects payments through Razorpay payment links (UPI, cards and net banking), and tracks what each customer owes.
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