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Your online store

Provision a hosted eCommerce storefront in LogAI in 1–3 minutes: pick from 22 themes, finish the guided setup, customize with the CMS builder, set delivery charges and payments, connect a custom domain — selling your Catalog products with orders flowing into Commerce.

8 min read · Last updated 2026-10-04

Store → My Stores builds and hosts a real eCommerce storefront — no servers, no separate platform. It sells your Catalog products, honors your coupons, and feeds every checkout into Commerce as orders — with abandoned carts tracked for recovery.

Your stores live on Store → My Stores. Everything that shapes checkout is under Store → Configuration, whose pages show as a row of links under the header: Payment Methods (how customers pay), Shipping Providers (courier booking), Shipping Charges (what delivery costs the customer) and Virtual Try On (AI try-on on product pages).

Launch your store

1. Provision it. Click Create your first storefront (later New storefront, or the New storefront tile at the end of your stores): give it a name, keep or edit the auto-generated URL slug, and pick a theme. Click Provision Store — the store's API key is created for you behind the scenes, and the setup wizard opens.
2. Wait ~1–3 minutes. Provisioning runs in the background — the card's status moves from Provisioning to Deploying to Live, showing each build stage until the live address appears. Products from your Catalog appear automatically. If it fails, the card says so and Try again reopens creation: use the same slug and the failed attempt is replaced.
3. Finish the setup wizard. The setup wizard walks four steps — Set up your store (catalog, branding, web address, custom domain), Get paid (payment methods), Deliver orders (delivery charges), and Help people find you (contact details and Google listing). Until a store is launch-ready, a Launch checklist at the top of My Stores tracks four items — Products, Payments, Shipping and Custom domain — naming the next step, with a Resume setup button. Expand it to see all four (the next is marked Up next) and click any to jump straight to it. Each live store's card shows how many setup steps are left, or Launch-ready once all four are done.
4. Customize it. Customize on the store's card (or clicking its preview) opens the full-screen CMS builder: theme and colors, header and hero, drag-to-reorder page sections, footer, store identity, SEO metadata, and page content — with live preview, device toggles, and undo/redo. Save & Deploy pushes changes live. In the builder, Quick theme repaints your colours and fonts across the whole storefront in one click.
5. Add your domain. On a live store's card, click Connect domain (or Manage once one is connected) to open the Custom domain panel. Enter e.g. shop.yourbrand.com, click Assign, add the exact DNS records shown at your registrar, and Check Verification (propagation: 5 minutes to 48 hours).

Hosted for you: Stores deploy on LogAI's own infrastructure — you don't need a Vercel account (that token is only for AI-built websites). Archiving is reversible; Delete permanently (type “delete {store name}” to confirm) is not.

Manage your storefronts

• Store cards — each store shows a preview of its theme with its status (Live, Deploying, Provisioning or Failed), its name, theme and when it was last updated, and its web address with a copy button. Live stores have Customize and Visit. Above the grid, the Storefronts header counts how many stores are live, on a custom domain, and deploying.
• Launch checklist — Products (at least a category and a product), Payments (Razorpay or Cash on Delivery turned on), Shipping (delivery charges set) and Custom domain. Products, payments and shipping are shared by all your stores, so only the domain differs per store; with several stores to finish, switch between them from the store name. It hides itself once every store is launch-ready. An optional Storefront design row shows how far you've got in the builder, with Open builder — it doesn't block launch.
• More actions — the ⋯ menu on a card has Setup wizard, Force redeploy (rebuilds a store that's fallen behind), Archive store and Delete permanently.
• Archived — archived stores move to a collapsed Archived section under the grid (open when you have no other stores). An archived store is offline: its code is made read-only and its hosting removed. Unarchive redeploys it.

Choosing a theme

The picker offers 22 themes grouped by vertical — Marketplace, Fashion & Beauty, Food & Grocery, Jewellery, and Home & Electronics — each with a full-screen live preview before you commit. Two of them (Aura and Aethel) are Pro themes: fully-animated flagship designs shown first in the picker. You can switch themes after launch from the CMS builder; your products, orders and content stay put.

Checkout: what customers pay and how

• Delivery — Store → Configuration → Shipping Charges builds a delivery-charge ladder by order total plus Specific Product Rules for item counts, date windows and chosen countries or states, with optional GST via your HSN codes.
• Payments — Store → Configuration → Payment Methods toggles the online gateway (Razorpay — UPI / cards / net banking) and Cash on Delivery, with editable display labels; at least one must stay enabled.
• Coupons — codes created in Catalog → Coupons validate at checkout against cart conditions and per-lead limits.

How the store connects to your CRM

• Products & stock — from Catalog → Products, including variants, per-variant images, and stock.
• Orders — checkouts appear under Commerce → Orders with full GST breakdowns; Cash-on-Delivery orders start at Confirmed.
• Shipping — with a courier account connected, you book the pickup, print the label and track the parcel from the order itself, and courier scans move the order to Shipped, Out for delivery and Delivered on their own.
• Abandoned carts — shoppers who don't finish appear under Commerce → Carts for coupon-driven recovery (requires SMTP).
• Shoppers become leads — store customers land in your CRM for follow-up, and their wishlists, addresses and product reviews are tied to that lead record.

Extras worth switching on

• WhatsApp chat button — add a number (country code + digits, e.g. 919876543210) and a floating button appears on every page of the storefront; leave it empty to hide it.
• Virtual try-on — let shoppers upload a photo and preview products on themselves, with per-customer quotas you control.
• Product reviews — signed-in shoppers rate products 1–5 with text and photos; reviews show on the product page and in Catalog, where your team can add or remove them.
• Wishlists — signed-in shoppers can save products for later, and those saves sit against their lead record.

Access

Stores use the Ecom Store permission: View to see them; Update to customize, run the setup wizard and open a card's actions; Manage to create a storefront, connect a domain, force a redeploy, and archive or unarchive; and Delete to delete permanently. Under Configuration, Payment Methods uses the Payment permission, Shipping Charges the Order permission, Shipping Providers the Integration permission, and Virtual Try On the Ecom Store permission. Online payments at checkout require Razorpay keys saved in Settings.

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